Advise on how to position the unique selling points of your brand to the U.S. consumer.
Recommendations on packaging and promotional vehicles to maximize appeal of your brand at the shelf for creating consumer take away.
Help clients understand the market by performing a market audit of the competitive landscape.
Determine the proper sku mix and suggested price points to ensure retailer and distributor margins are met.
Design the best strategy and route to market for your brand, then execute it as your Head of Sales & Marketing.
Advise and build a profitable E-Commerce platform.
Build your brand toolbox to ensure you have all that is necessary for conducting business with importers, distributors, brokers and retailers.
Build an annual forecast, promotional, new item entry budget and sales plan with timelines for execution based on targeted customer category reviews.
Through established contacts help find and secure importers, distributors, retailers and third party sales brokers that strategically fit best for the brand launch and continued growth.
Actively accompany all third party sales agents on strategically important sales calls and perform consistent market visits to ensure the brands priorities are being executed.
Establish KPI's to ensure the business is measured and reported consistently to the supplier so adjustments can be made where needed.
Our goal is to contribute and be as much of a resource to our clients as their full time employees. Global Brand Connect is a full extension of the supplier's sales & marketing department for the U.S. market.